September 7, 2008

Once again, American automakers get it wrong: the Ford Fiesta ECOnetic

Apparently Ford, inventors of the Think electric car (who then promptly sold it to a Norwegian company that is now preparing to import that same car to U.S.), have decided not to sell the 65-mpg Fiesta ECOnetic diesel car here in the United States, claiming that Americans just won’t buy a diesel car.

This sounds a lot like General Motors when they claimed the EV-1 was a failure in spite of its actual huge success (if you haven’t seen Who Killed the Electric Car? then you’re missing out on why I have sworn off GM for good). But that’s okay, Subaru has plans to start importing its diesel cars in 2010, and since I love my Subaru, I have no intentions to change automakers. Biodiesel anyone?

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